• Developing initiatives to activate and strengthen customer relationship for the Bank’s existing customer base to push cash management service utilization
• Constantly finding out about market needs on cash management/transaction banking, building business cases to support new product initiatives and working with the team to develop product packages/bundles/initiatives to generate sales and maximize the Bank’s fee-based revenues
• Constantly working with the team to enhance existing products and services based on the customers’ needs, competitor benchmarking, and the Bank’s policy
• Developing action plans and strategies to channel the Bank’s new and existing products and services
• Identifying customer segment and constantly developing strong and healthy pipeline/potential deals to grow customer base for cash management/transaction banking activities
• Regularly providing supports and training across various customer touch-points, including branches, sales team, call centre etc.
• Supporting sales calls and participating in response to Request For Proposals from customers where required
• Attending day-to-day business operation within Business Development Team
• Others tasks as assigned by line manager